Google My Business is a free tool that allows you to create, manage, and verify your business listing all in one place. The tool gives you access to information like your address, phone number, and website address so customers can easily find you when searching for local businesses online. Since Google is the world’s most popular search engine with billions of searches being done every day, this is an essential part of any company’s digital marketing strategy.
- 1 Verify your business’s Google My Business profile.
- 2 Create an account in the Google My Business app.
- 3 Verify your company and its address.
- 4 Add photos to your business listing.
- 5 Make sure you have a consistent brand across all platforms.
- 6 Your brand is important and should be consistent across all platforms.
Verify your business’s Google My Business profile.
To verify your business’s Google My Business profile, you can use the following steps:
- Log in to your Google Account.
- Click the menu icon in the upper right corner and select “Google My Business”.
- On this page, click on “Verify This Business” at the bottom of your screen.
This will open up a new window where you will be prompted to enter information about your business (such as its address). Once everything is complete, click on “Proceed” at the bottom of this window.
Create an account in the Google My Business app.
To create a business profile, you’ll need to download the Google My Business app on your phone. Then, follow these steps:
- Create an account in the app by following instructions on screen.
- Add your business name and address information (address, phone number and website URL).
- Add photos of your store or office space so people can see what it looks like inside. You can also add videos showing off what makes your company special!
Verify your company and its address.
- Make sure you have a physical address.
- Make sure the address is correct.
- Verify your business with Google. Google is a valuable tool for your business, so it’s essential that they can find and verify your location in order to rank it higher in search results. If you don’t already have an online presence on Google, here are some steps to take:
- Sign up for free at https://businesses.google/.
- Verify your company name (this will be used as part of the verification process) by providing documentation such as an incorporation certificate or articles of incorporation from state government offices where applicable; alternatively, if this doesn’t apply because all owners are individuals rather than corporations/partnerships/limited liability companies then simply provide links showing how long each owner has been operating under this name along with proof that those same owners still operate under this name today (such as social media profiles).
Add photos to your business listing.
Read also : What Is Google My Business & Why Do I Need It?
In addition to adding your business details, you can also add photos to your listing. This is especially helpful if you’re looking to portray a more visual representation of what you do.
- The first thing to do is upload a main photo on your business page that depicts the overall look and feel of what it’s like when someone walks into your store or office. It should be high-quality and focus on something specific about your brand (for example: if you sell shoes, this could be an image of some shoes).
- Next up are product photos! If there are certain products that are specific to only one location (e.g., the ones pictured above), make sure those get added in their respective locations as well so customers know where else they can find them if needed (or just use these images as inspiration).
Make sure you have a consistent brand across all platforms.
Read also : Google Local Pack: What Is It?
- Make sure your logo and branding is consistent across all platforms.
- Use the same colors, fonts, and images on social media and other websites.
- Use the same messaging and tone in all of your marketing materials. This includes voiceovers for videos or podcasts as well as text on landing pages or blog posts or anywhere else that you’re communicating with customers online; if you want them to feel like they’re part of a community (and trust us–you do), then make sure each piece feels like it comes from one place!
- Maintain contact information across all platforms so people can easily find out how they can reach out with questions or comments about what they’ve seen/read elsewhere online too! Consistency matters here too: don’t change phone numbers just because someone doesn’t have access anymore; instead try using their email address instead so everyone has access regardless whether they’re signed up yet 🙂
Your brand is important and should be consistent across all platforms.
Consistency is important to your brand. It’s one of the key factors that make customers loyal, helps you rank on Google and improves customer experience.
Let’s talk about why it matters:
- Consistency builds trust. Customers want to know that they can trust you to provide consistently good service or products, so if they see a different name or logo on each platform it may be confusing for them and make them question whether or not you are really who you say you are (and if so, which version).
- Consistency makes it easier for people to find what they’re looking for online (aka SEO). If someone searches “The Cheese Factory” on Google, there should be one listing in the top results–not three different listings with different names! This also applies when users click links from social media sites like Facebook or Twitter; if those links lead them somewhere other than where they expected then their experience will likely be ruined because now they have no idea where they are or how much longer until they reach their intended destination (and maybe even worse…)
Google My Business is a great way to build your brand and connect with customers. It’s also free, so there’s no reason not to get started today!